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Prop. 86Tobacco Tax: MoneyWatch

Track who is contributing to the pro and con campaigns and how much.


Summary Analysis

Prop. 86 supporters, which were mostly health-related organizations, received $15.5 million in contributions and spent $16.2 million. Opponents, most of which were either tobacco companies or groups sponsored by them, collected $65.6 million and spent $66.3 million.

Of the $82.1 million contributed for and against Prop. 86, the vast majority, $80.4 million, came from ten sources (see the top ten list below). Only 15 percent of that $80.4 million came from in-state sources, while the remaining 85 percent came from out-of-state. All of the top ten contributors are organizations rather than individuals.

Prop. 86 opponents got an early start on their advertising campaign, launching their first ads over two months before the November election. Opponents spent $30.3 million airing their ads 17,146 times in California’s top five media markets, including Los Angeles, San Francisco, San Diego, Sacramento, and Fresno. Proponents launched a smaller TV advertising campaign in these markets, spending $7.3 million to air their ads 6,477 times in Los Angeles, San Francisco, San Diego, and Sacramento.

Note: Contributions under $100 are not required for reporting to the Secretary of State and therefore all contributions are not itemized.

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Total Contributions & Expenditures For & Against
 
For
Against
Total Contributions
(As of 12.30.2006)
$15,500,326 $66,583,308
 

Total Expenditures
(As of 12.30.2006)

$16,196,205 $66,302,097

Top Ten Contributors For & Against
(As of 12.30.2006)
    NAME AMOUNT
1. Against PHILIP MORRIS USA INC. $35,144,500
2. Against R.J. REYNOLDS TOBACCO COMPANY $25,348,261
3. For CA HOSPITALS COMMITTEE ON ISSUES, SPONSORED BY CAHHS $10,625,758
4. Against U.S. SMOKELESS TOBACCO CO. $2,653,623
5. For AMERICAN CANCER SOCIETY $1,395,462
6. For AMERICAN CANCER SOCIETY, CALIFORNIA DIVISION INC. $1,375,853
7. Against COMMONWEALTH BRANDS, INC. $1,275,000
8. For AMERICAN HEART ASSOCIATION, INC. $1,079,281
9. Against CIGAR ASSOCIATION OF AMERICA, INC. $1,000,000
10. For TOBACCO-FREE KIDS ACTION FUND $502,131
    Total    $80,399,870